Who We Are?

We constantly seek to be
for our individual and corporate clients to transform business and the world within our capabilities

– NOOOA

About noooa

Since its founding, Hekmat Afarin Novin Parsian (NOOOA Group) has been at the forefront of supreme Business Consulting & Management Services in the global context, with strong roots in the Middle East and operations in Europe, Asia, and even the Americas.


NOOOA Group is committed to its clients, people and principals. Our deep industry knowledge and skills in different aspects of consulting, management, and innovation allow our teams to challenge conventional thinking and overcome every obstacle to give our clients exceptional results.

We are experts in a wide range of services, and we bring in specialists from across our whole firm to ensure you get the right team. NOOOA has launched several specialized companies, institutions, and firms to provide its clients and customers with customized and inclusive services, including:

Our Mission

Creating competitive advantage through unique solutions

Building capabilities and mobilizing organizations

Providing unparalleled opportunities for personal and business growth

Succeeding together with our clients with passion and trust

Our Clients

Our multi-national consultants come from a wide variety of impressive backgrounds. They are from different origins and highly educated across various disciplines, from Business Administration and Economics to Management, Engineering, Psychology, Human Resources Management, and Law. We value and utilize the unique talents that each individual offers.
Our teams consist of graduates with inquiring minds  working alongside experienced specialists with years of industry or functional expertise. Although our consultants develop deep knowledge in particular industries and functions, they remain generalists at heart, curious about all business issues, and open to sharing their ideas and experience.
Our professionals employ their expertise in administration, management, finance, and operations to provide our clients with specialized analyses, customized advice, and tailored solutions to address their particular challenges and opportunities to deliver sustainable and measurable results.

‘Thinking Globally while Considering Regional Demands is the Key Concept of our Consultants.’